Camp Sugar

To quote Rebel Wilson’s Instagram, “CAMP SUGAR’s animated logo SORTED!” Boma was fortunate to be a part of the launch of this brand identity for Rebel’s production company.  The original image was generated using a combination of AI and photoshop by creative directors Josh Separzadeh and Meredith Reeves.  

Boma’s team built the environment in UE5 while simultaneously modeling, rigging and animating in Maya with final sweetening in Flame. Designing in a streamlined pipeline we were able to build this character asset in record time bringing this little girl to life from a single image.  This begs the question…is there an animated film in our future? We sure hope so!

CLIENT CAMP SUGAR                                              PRODUCTION BOMA

Founder: Rebel Wilson                                              ECD/VFX Supervisor: Jonah Hall

Creative Director: Josh Separzadeh                        EP/Sr. Producer: Jason Cohon

Creative Director: Meredith Reeves 

                                                                                     ANIMATION BLACK BEETLE

                                                                                     Animation Director: Mike Warner

                                                                                     3D Character Artist: Raul Dominguez

                                                                                     3D Artist: Tyson Van Wagoner

                                                                                     Rigger: Jarom Brand

                                                                                     Compositor: Brinton Jaecks